Example:
People connect with stories. Dive deep into your brand's journey, the challenges you've faced, your mission, and your vision for the future. This video will serve as an anchor, humanizing your brand and fostering trust with viewers.
2.1. Evocative Opening (0:00 - 0:30)
- Start with a memorable moment from your company's journey, a powerful quote, or a dramatic visual that encapsulates your brand's essence.
- The intention is to immediately pull the viewer into your story.
2.2. Humble Beginnings (0:31 - 1:30)
- Discuss how the idea of your business originated.
- Share early challenges, the initial vision, and any anecdotal stories from the inception phase.
2.3. Introducing the Key Players (1:31 - 2:30)
- Highlight the founders or key team members. (This includes yourself and Mike Dee.)
- Share a snippet about their personal motivations and passions that align with the company.
2.4. Overcoming Adversity (2:31 - 4:00)
- Delve into significant challenges or turning points that your company faced.
- Discuss how these challenges were addressed and what you learned from them.
2.5. Celebrating Milestones (4:01 - 5:30)
- Showcase your company's major achievements, successes, and growth over the years.